About Joydeco
At Joydeco, we transform spaces into extraordinary experiences through the art of luxury balloon and floral installations. Our bespoke, sculptural designs elevate private celebrations, brand activations, and corporate spaces, merging elegance, innovation, and sustainability.
As specialists in high-end balloon artistry, we take balloons beyond traditional décor, shaping them into architectural, immersive installations that command attention. To enhance depth, texture, and visual impact, we seamlessly incorporate luxury floral elements, blending natural beauty with modern balloon structures. This fusion results in truly one-of-a-kind, sophisticated creations that captivate and inspire.
We are proud to work on a regular basis with leading organisations and luxury brands across Chelsea, Kensington, and Central London, where our high-end designs enhance exclusive venues, flagship stores, and corporate environments. As part of London’s thriving creative district, Joydeco is a neighbour of the iconic Battersea Power Station, where we have delivered bespoke installations at flagship retail stores and events within this world-renowned development.
At Joydeco, we see balloons as artistic design elements, offering limitless creative possibilities. Whether it’s a private estate, a high-profile corporate event, or an immersive retail experience, we craft each installation with precision, elegance, and an unwavering commitment to luxury aesthetics.
From intimate arrangements to large-scale, statement-making installations, Joydeco’s creations are meticulously designed to elevate any space.
Trusted by Customers
'Trusted by luxury brands and high-profile clients, Joydeco has become synonymous with artistic excellence, delivering immersive designs that leave a lasting impression.'
100% Biodegradable Latex Balloons
About Indre – The Visionary Behind Joydeco
A Transformative Birthday Surprise
At the age of 15, I faced a challenging period of illness that confined me to my bed for some time. As my 16th birthday approached, I anticipated a subdued day, given my condition. However, on the morning of my birthday, I awoke to a delightful surprise: my mother had adorned my room with balloons, streamers, and heartfelt decorations.
This unexpected transformation filled me with immense joy and made me realise the profound impact that thoughtful décor can have on one’s spirit.
That day, I discovered that celebration has the power to uplift and transform, a lesson that became the cornerstone of my life’s passion.
Merging Artistry with Structural Design
I pursued studies in fine arts, where I immersed myself in the world of colours, textures, and creative expression. Simultaneously, I developed a deep appreciation for architecture, fascinated by how structural design influences human experience.
This unique combination of interests inspired me to view balloons not merely as party accessories but as versatile artistic mediums. I began experimenting, crafting installations that harmoniously blended artistic aesthetics with architectural precision, redefining the potential of event décor.
Mastering the Art of Luxury Events: The Ritz London & Exclusive Private Clubs
Before founding Joydeco, I spent nearly eight years working at The Ritz London, one of the world’s most distinguished place, where I developed a deep understanding of flawless execution, refined service, and the importance of crafting experiences that feel both effortless and extraordinary.
Working in such a prestigious setting exposed me to the highest standards of elegance, precision, and attention to detail. I experienced firsthand how truly memorable events require seamless coordination, artistic vision, and deep appreciation for individuality.
Beyond The Ritz London, I collaborated with London's most prestigious private clubs and restaurants, curating unique décor for influential clients and renowned brands. These experiences shaped my approach to event styling - where artistry meets precision, and every detail tells a story.
Establishing Joydeco: Elevating Event Décor
With a vision to revolutionise event styling, I founded Joydeco, a luxury event décor company specialising in bespoke balloon arrangements for high-end clients and corporate events.
At Joydeco, we don’t just decorate—we curate experiences. Whether it’s a luxury brand activation, a milestone celebration, or an intimate soirée, our mission is to transform spaces into immersive, breathtaking environments that resonate with elegance and innovation.
Each installation is meticulously designed, drawing inspiration from art, architecture, and the level of perfection I experienced at The Ritz London. We believe that event décor should not only enhance a space but tell a story, evoke emotion, and leave an unforgettable impression.
Pioneering Sustainable Luxury
At Joydeco, we believe that luxury and sustainability can coexist beautifully.
In 2023, we pioneered the use of biodegradable balloons as our primary artistic medium, demonstrating that opulent designs need not compromise environmental responsibility.
By seamlessly integrating fresh and preserved florals into our balloon installations, we elevate event styling to a new level of sophistication, creating lush, textural designs that feel both organic and refined. This fusion of sustainability and luxury sets us apart in the world of modern event décor.
Transforming Spaces Across Iconic Venues
Our work has graced flagship retail stores, exclusive private clubs, corporate headquarters, and luxury events throughout Central London and beyond.
Notably, we have executed bespoke projects at some of London’s most prestigious venues, including:
• The Ritz London – crafting elegant installations for private events and luxury gatherings.
• Battersea Power Station – transforming an iconic space with immersive brand experiences.
• Luxury Private Clubs – designing exclusive, tailor-made décor for high-profile clients.
Each project is a testament to our commitment to pushing creative boundaries, ensuring that every installation is a masterpiece of form, colour, and texture.
Let’s Create Unforgettable Moments Together
At Joydeco, we understand that special occasions deserve extraordinary attention. Whether it’s a milestone celebration, a corporate event, or a luxury brand activation, we are here to bring your vision to life with elegance, precision, and artistic innovation.
Allow us to craft an experience that not only meets but exceeds your expectations, leaving an indelible impression on you and your guests.
Crafting Celebrations into Art
Your sincerely,
Indre
Founder & Creative Director, Joydeco